2020年7月1日
Board of Trustees announces unanimous vote to discontinue the use of the Indian as the Academy's mascot and the name of its competitive teams, effective immediately
2020年7月15日
吉祥物 Search Committee co-chairs named: Bob Grandizio, Jr. '90 and Jamie (Brush) Scott '98
2020年7月20日至30日
吉祥物 Search Committee selected and notified; committee composed of students, 校友, 教师, 工作人员, 教练, parents and trustees.
8月. 3, 2020
吉祥物 Search Committee announced by President Bart Griffith '93
9月. 1-21, 2020
吉祥物 Search Committee identifies Search parameters; feedback gathered from committee members, students and 教师 on the future mascot's desired characteristics
9月. 29-10月. 14, 2020
Open call to the SSA community for mascot suggestions via survey
10月. 15-28, 2020
吉祥物 Search Committee narrows down 600+ suggestions to 22 semifinalists, utilizing Search parameters, characteristics and focus groups
10月. 28-11月. 4
Community feedback gathered on 22 mascot semifinalists via survey
2020年11月
吉祥物 Search Committee narrows down semifinalists based on community feedback and elevates five finalists to the Board of Trustees for consideration: 斗牛犬, 鹰派人士, 狮子, 猫头鹰和狼群
12月. 17, 2020
The Board of Trustees meets to discuss and vote on the five finalists
12月. 21, 2020
SSA's new mascot, the Bulldog, is announced to the community
2021年1月
Branding committee established; Rickabaugh Graphics selected as branding & design partner after extensive request for proposal (RFP) process
2月ruary-April 2021
Branding committee and design firm collaborate on brand reSearch and concept development; design concepts tested with focus groups of SSA constituents
2021年5月28日
New SSA 斗牛犬 logos and branding unveiled to the community